When you walk into a clothing store and a sales associate walks (er, runs!) over to you and asks, “May I help you?” What’s your answer nearly every time? “No thanks, just looking?” You see, even if you actually do need help, your first reaction is “no” because you don’t want to be sold to.
Tag Archives: Sales Mistakes
How Not to Sell to a Woman
Then it happened – his words: “This camera is also perfect for ladies!” he exclaims. Which, as you might imagine made us both very curious – Is that because it is small and fits the woman’s hand better? Is it because it is the right color (silver) and more popular with women? Or, what made it “perfect” for women – so we asked him.